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Japan’s youth culture has never shied away from strange and fascinating fads, including the use of nail art as an extension of their often extreme fashion statements. Recently, a new style of nail art has become the form of expression for the country’s otaku who can afford it—anime nails!

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One Piece is widely recognized throughout Japan as the most popular manga currently available, which can easily be understood due to its compelling story line and well-written characters. The series has never stopped building momentum since its early days in 1997, and has now become a worldwide sensation selling more than 345 million volumes. And of course, with any popular franchise, the demand for licensed merchandise is never far behind.

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One Piece is the most notable sign that manga is still alive and popular even as overall sales of manga has been on a downward trend in Japan. In 2010, One Piece broke the record when it sold 3 million copies of its first edition. Volumes 64 and 65 sold more than 4 million copies and required a second run due to the demand. The overall sale of One Piece copies is 40 million, making up 6 percent of all manga sales. Other mangas like Naruto and Full Metal Alchemist don’t even come close to the kind of sales One Piece enjoys.
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G-Shock watches, which offer high resistance to vibration and gravitational shock, are geared toward people with intense, highly active lifestyles, like sports, hiking, and military use. Since the G-Shock began in 1983, it has been an in-demand watch. Less than 10 years after its first model was launched, Casio has sold over 19 million units worldwide. Last year G-Shock celebrated its 30th anniversary, and one of the reasons for its longevity is that the brand regularly issues limited edition timepieces and collector’s watches.
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(Image Source: orendsrange.com)
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Kuroko no Basuke has been extremely popular with mainstream readers, particularly women. It has had many doujinshi spin-offs, largely due to the seven male leads, which means a big opportunity for male-male pairings. The frequent reference to Kuroko as being a shadow helps push the matter further. As such, the fan clubs of the franchise are composed almost solely of fujoshi (females with an obsessive fascination for male-male pairings).

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